LRN Gets SMARTS With Compatability Plan

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RBR+TVBR PRODUCTS AND SERVICES


Local Radio Networks (LRN) and SMARTS Broadcast Systems have entered into an arrangement that makes delivery of LRN’s 24/7 music formats compatible with the SMARTS Skylla System and available to all SMARTS Skylla affiliates.

“We’re delighted to partner with one of the best automation systems in radio,” said LRN CEO Steve Swick. “SMARTS is known for exceptional customer service and state-of-the-art technology with localization capabilities, making them a perfect partner for LRN.”

Johnny Schad, Software Developer for SMARTS, added, “This is the elegant programming design for which radio has been long waiting. Local Radio Networks provides quality music programming with none of the engineering complications or equipment needed for satellite automation. LRN has been an exceptional development partner, and I think our mutual customers can look forward to more features in the future.”

Schad added, “Music just appears; playlists just appear; current voice tracks just appear — all on your LRN-programmed Skylla like magic.”

LRN’s Radio Velocity Control (RVC) is a proprietary VPN-based technology that delivers maximum control for localization and customization, far exceeding the limitations of outmoded satellite downlinks. Designed by radio broadcasters for radio broadcasters, the RVC seamlessly integrates into existing playout and automation systems, provides 100 percent redundancy, flexible clocks with no mandatory fill positions, and a non-compressed music library with a broad variety of songs for each format.

Skylla is solid radio automation that accommodates satellite, music-on-hard-drive, auto recording, audio downloading, automation of sports (local and national), and more. Skylla’s main screen delivers big, readable text without overwhelming. Skylla is the work of seasoned radio professionals with decades of experience in front of mic’s, soldering under consoles, and designing radio automations systems. Skylla uses Linux, which has proven itself as the perfect, robust operating system for dedicated 24×7 industries like Radio.

AdLarge Media provides exclusive national ad sales representation for LRN’s 24/7 radio formats.


Stations interested in learning more about LRN’s 24/7 music formats may contact Donna Halverson at 214-307-5087 and [email protected], or Jim Ortega at 720-500-3810 and [email protected]. Stations interested in SMARTS Broadcast Systems’ Skylla may contact Dave Potratz or Henry Mowry at 800-747-6278 ext. 240.