Luken Adds 5 DMAs For ‘The Heart of Country’

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Luken Communications’ country music and lifestyle channel can now been seen in five new television markets — a move that broadens its national footprint by one-third.


The Heartland Network is now available on 11 affiliate stations seen in the five markets, including Houston, San Francisco-Oakland-San Jose, Atlanta, Sacramento-Stockton-Modesto and the northern California market of Chico-Redding.

How so? Via digital multicasts, as seen below:

Station Channel Community Market
KBPX-LD 46.4 Houston Houston
KQSL-LD 17.9 San Rafael San Francisco-Oak-San Jose
KUKR-LD 27.9 Santa Rosa San Francisco-Oak-San Jose
KFMY-LD 6.9 Petaluma San Francisco-Oak-San Jose
KQRO-LD 45.9 Morgan Hill-San Jose San Francisco-Oak-San Jose
KFTY-LD 45.9 Middletown-Santa Rosa San Francisco-Oak-San Jose
WLVO-LD 21.7 Atlanta Atlanta
KKPM-CD 28.9 Yuba City Sacramento
KYUB-LD 15.9 Yuba City Sacramento
KRDT-CD 23.9 Redding Chico-Redding
KKRM-LD 11.9 Chico Chico-Redding

For Byron Gehret, General Manager of KBPX, said, “Houston and country music go hand-in-hand. We’re thrilled to bring Heartland’s distinctive lineup of country and lifestyle entertainment to our audience. It just makes sense; there’s nothing else out there like it.”

Keith Leitch, president of One Ministries, believes similarly in California.

“I chose Heartland for our nine stations because it’s family-friendly and so unique in an increasingly crowded landscape,” he said. “The country music audience is huge and they’re hungry for everything Heartland has to offer.”

As Joel Wertman, President of Luken Communications, sees it, “We’ve created a solid product with Heartland, and it’s being embraced across the country by viewers and affiliate stations alike.  I could not be more proud of what our team continues to create. From a larger footprint, to more original programming, to additional OTT offerings, Heartland will continue to grow as the definitive TV home for country music fans everywhere.”

Heartland features programming comprised of syndicated and first run shows along with digitally restored content pulled from the vaults of Music Row, creating a country music and lifestyle experience that brings delight to lovers of every generation and genre.

The program lineup includes More Than the Music, WSM Radio’s Coffee, Country & CodyThe Red Green ShowReflections with host Keith Bilbrey, Positively Paula starring Paula Deen, Bluegrass RidgeMusic City TonightTexas Music SceneGaither Gospel Hour, Larry’s Country DinerCountry’s Family Reunion, and several popular video blocks.