Madonna's deal is done


Live Nation and Madonna finally confirmed yesterday that they have struck an exclusive deal covering concerts, albums and just about everything else that Madonna has to sell. They did not, however, disclose the financial terms, although the package had been rumored to guarantee Madonna 120 million over 10 years (10/12/07 RBR #200).

"The paradigm in the music business has shifted and as an artist and a business woman, I have to move with that shift. For the first time in my career, the way that my music can reach my fans is unlimited. I’ve never wanted to think in a limited way and with this new partnership, the possibilities are endless. Who knows how my albums will be distributed in the future? That’s what’s exciting about this deal — everything is possible. Live Nation has offered me a true partnership and after 25 years in the business, I feel that I deserve that," said Madonna in announcing the move away from a singer’s traditional link with a record label.

The first-of-its-kind partnership between Madonna and Live Nation encompasses all of Madonna’s future music and music-related businesses, including the exploitation of the Madonna brand, new studio albums, touring, merchandising, fan club/web site, DVD’s, music-related television and film projects and associated sponsorship agreements.