It first found an audience as the Mediacom Connections Channel in 2005, when several separate local origination stations, all operating independently throughout MVPD Mediacom’s footprint in Minnesota, Iowa, Illinois, and Missouri, began working as one network.
Today, it is known as MC22 and is one of the leading content providers of locally
produced programming in communities throughout the Midwest. And, it has just invested in a system capable of playlist regionalizing and automation for all of their channels.
Now in place is the NControl product with eight channels, made by NVerzion.
With this addition, MC22 now operates a system capable of playlist regionalizing and automation for all of their channels.
MC22’s previous system was strictly configured for router control. The addition of a new router and master control switcher signaled the need for expanded capability, which
would include NVerzion’s NControl and its master control component array.
With the equipment acquisition, MC22 can successfully localize multiple-unit programming in several states. An example of MC22’s new reach is the ability to cover multi-location events such as Friday-night High School football games — the kind of production now possible with NVerzion’s automation system.
Graphic insertion and additional video source access is also now streamlined.
MC22 purchased the NControl and supplemental machine control hardware during a recent
budget cycle, with two NFinity 4-channel video servers acquired more recently. MC22 is now able to send up to seven separate feeds with the main feed free to duplicate other regions as needed. NFinity also provides branding capability and additional graphics management on MC22’s other channels when necessary.
“When we first engaged the engineers at MC22, the challenge to replace their aging, home-built system was a definite concern,” said Reed Haslam, NVerzion’s Director of Sales. “The resistance to change is always a consideration, but the time spent planning and providing detailed information to MC22’s engineers provided a thorough and accurate system understanding and exceptional end result.”
