Meredith Corporation‘s VP/News & Marketing has just taken on a much bigger role at the media company’s 17 owned and/or operated TV stations across the U.S.
As of today, this individual is now EVP/Operations for the Local Media Group, with all station operations and GMs reporting directly to him.
Earning the promotion is Patrick McCreery, who previously directed content and strategy for Meredith’s news and creative services departments. Under his leadership, Meredith’s total news hours grew by 15%, with improvements seen in the TV stations’ social media and digital reach.
“Patrick has done a great job strengthening our local news and entertainment content and expanding our digital reach,” said Meredith Local Media Group President Paul Karpowicz, who McCreery continues to report to. “He is committed to finding new and creative ways to get our local content and our advertisers’ messages to audiences when and where they want them. He is a strong leader and I’m confident he will guide our stations to even greater success.”
McCreery has worked for Meredith since 2003, starting as a Special Projects Executive Producer at KPHO-5 in Phoenix. He then spent more than 10 years at Meredith duopoly KPTV-12 and KPDX-49 in Portland, Ore., working his way up from Assistant News Director to VP/GM, a position he held for six years.
“I am looking forward to working with our team of general managers and continuing to make improvements that benefit our viewers, followers and advertisers,” McCreery said. “Local news, weather, sports and entertainment are still an important part of people’s lives, and we are committed to delivering that content in timely, innovative and creative ways.”