The fiscal year ended on June 30 for many companies, including Meredith Corp. — the Des Moines-based company with a national media portfolio squarely focused on women’s lifestyle brands. Its Local Media Group, however, is designed to appeal to all consumers through 17 owned-and-operated TV stations.
How did Meredith’s Local Media Group fare in the fiscal fourth quarter of 2020? Viewership is up thanks to the COVID-19 pandemic, and two new syndicated daytime programs based on national media brands are forthcoming.
The financial picture? Meh.