Media Sales Software Maker Releases First App


If you’re a user of media sales software from Efficio, you now have a mobile app at your fingertips.

“We’re proud to offer this capability to our clients. We want to empower sellers with the information they need whenever or wherever they are. Having the Efficio platform at their fingertips will be incredibly productive,” said Justin Locke, president of Efficio.

Current users of Efficio will quickly find that the mobile app works just like the current Efficio desktop platform. The app includes all the same functionality and navigation.

“Efficio has worked hard over the past few years to become a more customer-centric company. Offering this mobile app is a direct response to client feedback and we’re pleased to meet this need for them,” said Erin Koller, CEO of ShareBuilders and Efficio. “What’s exciting is that we’re just getting started. We’ll continue to partner with our clients to improve this app to be a fast and effective tool in managing their customer relationships.”

Efficio was founded in 1999 and bills itself as a fully integrated media sales management solution that answers the needs of salespeople and sales managers in today’s fast paced and ever-changing media industry. Efficio provides intuitive sales intelligence and CRM capability, analytics and metrics, accessible anytime, anywhere and syncs with traffic systems.

The app is available for iOS and Android.

Efficio is a ShareBuilders company. ShareBuilders has been the premier forecasting and yield management tool for TV and Radio for almost 20 years. The ShareBuilder software, along with the company’s expert consultants, save clients time and money by making better pricing and inventory management decisions.