The magazine side of Meredith Corporation — it also operates a television group – contains a number of titles very popular with women. And it is said to be in talks with Time Warner to pick up some of its lifestyle-focused titles.
According to a report in the New York Times, Meredith has no interest whatsoever in the news-oriented portion of the Time Warner portfolio, particularly flagship Time, and also including titles like Sports Illustrated, Fortune and Money.
It is, however, very interested in titles that would fit in with its current periodicals, which include magazines such as Better Homes and Gardens and Ladies’ Home Journal. The TW titles that are seen as a fit include People, InStyle and Real Simple.
The number being kicked around, says NYT, is in the $1.75B range. According to the report, the deal structure could be quite creative, involving a joint venture between the two companies housing magazine properties from each, which would eventually come under sole control of Meredith.