MeTV Parent Partners With CBS For Female-Focused ‘Start’


Come Sept. 3, one of your local broadcast TV channel’s digital multicast offerings may be getting a fresh new “Start.”

Thanks to a pact announced Thursday (7/19), Weigel Broadcasting — the Chicago-based entity behind the MeTV Network and affiliated Classic Hits/Soft AC MeTV FM Radio — is launching a new DT-based network under the brand Start TV.

It is doing so in partnership with CBS Television Stations.

What is Start TV? It’s all about women.

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