Come Sept. 3, one of your local broadcast TV channel’s digital multicast offerings may be getting a fresh new “Start.”
Thanks to a pact announced Thursday (7/19), Weigel Broadcasting — the Chicago-based entity behind the MeTV Network and affiliated Classic Hits/Soft AC MeTV FM Radio — is launching a new DT-based network under the brand Start TV.
It is doing so in partnership with CBS Television Stations.
What is Start TV? It’s all about women.