Home Improvement, Auto Insurers Still Rule At Radio


Are you one of those people that just can’t enough of the music featured in The Home Depot‘s commercials?

You’ll be pleased to know that there were many more opportunities to hear that cult fave track at broadcast radio stations during the week ending August 9.

The home improvement brand is now at No. 7 on the Media Monitors Spot Ten, rising from No. 33, as summer weather has led to a wave of home remodeling and fix-it activity.

Not present: Lowe’s, its chief national competitor.

Meanwhile, Progressive and GEICO continue to battle for paid spot supremacy, as iHeart promotional spots take three slots in the latest report.

Media Monitors is owned by iHeartMedia.