Stacy Horton joins the team at Media Management Group as Executive Vice President of Sales and Affiliations. In her new role, Stacy will execute the affiliate growth strategy for the MMG Radio Network, as well as play an integral role in revenue growth and content development.
Horton started her radio career in the early 90’s as part of the marketing team that launched the Universal Studios Radio Broadcast Center, which hosted thousands of A-list radio personalities from around the world for live remote broadcasts during which Horton would join the guests for on-air banter.
Most recently Horton was VP of Affiliate Sales at the Business Talk Radio Network. Prior to that, she was a producer and affiliate relations manager at Yahoo, USRN, Launch Radio and Sony Music where she produced content and managed relationships with hundreds of stations around the United States.
“When we launched MMGRN in April with Warren Eckstein’s The Pet Show, we had no idea it would grow so quickly,” said Alan Eisenson MMG Vice President of Business Development. “There’s a great demand for quality, niche weekend programming, and Stacy will be invaluable in not only adding affiliates for Warren, but also as we continue to expand our roster of programs and services to affiliates.”
“This is an exciting time for the media industry and I’m thrilled to be joining the amazing team at MMG,” said Horton, “The company is ideally positioned at the nexus between talent, technology, and content. My job will be to leverage those synergies, and create value to fuel growth for the company, our partner stations, and the personalities we represent.”
Media Management Group, LLC was founded in 1992 by Jeff Schwartz and Ian Heller to manage the careers of major media personalities, professional speakers and authors, earning a reputation as one of the preeminent companies in that field.