As the excitement builds for DTV broadcasting to mobile and handheld devices, leading industry groups announced plans to co-sponsor the “Mobile DTV Marketplace” the NAB Show 2010 in Las Vegas this April.
The marketplace is a showplace of the latest consumer devices for Mobile DTV, jointly organized by the Advanced Television Systems Committee (ATSC), the Consumer Electronics Association (CEA), the National NAB and the Open Mobile Video Coalition (OMVC).
Under the banner “Experience the Power of Local Broadcast TV on the Go,” the Mobile DTV Marketplace will showcase a variety of exciting Mobile DTV consumer products, ranging from mobile phones and accessories, dongles, in-vehicle displays, personal computers, portable TVs, and more.
The Mobile DTV Marketplace, which will be located in the Grand Lobby of the Las Vegas Convention Center, will allow users to experience the kinds of Mobile DTV products expected to be in retail stores this year, coinciding with growing number of TV stations launching mobile DTV services.
“We’re very encouraged by the number of companies that are bringing to market new consumer devices optimized for reception of wireless mobile video. The Mobile DTV Marketplace will be ‘front and center’ at the upcoming NAB show, and we expect many broadcasters to get their first hands-on experience with the very mobile video devices their viewers will be using to watch favorite programs when away from home,” said Brandon Burgess, President of the Open Mobile Video Coalition and ION Media Networks Chairman and CEO.