N.Y., Pittsburgh Sales Vets Get New Roles At iHeart

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There are two individuals taking similarly big jobs in the Big Apple and the New York Tri-State Region for iHeartMedia.


Concurrently, there’s a new Regional SVP of Sales for iHeartMedia’s Pittsburgh/West Virginia region, and she’ll be starting hew new duties on Monday, Oct. 16.

Effective today (10/9), Todd Moskowitz and Marc Siegel are each accepting the roles of Vice President of Sales for the New York Region.

However, Moskowitz will exclusively serve in the role for heritage Talker WOR-AM 710, which is also the flagship of the New York Mets baseball club.

Moskowitz has spent the last five years in leadership roles at Townsquare Media, most recently as Market President in Danbury, Conn. He has also held sales roles for CBS Radio/Hartford, Cumulus Media/Bridgeport, Conn., and for CBS Radio’s WINS-AM 1010 in New York.

The current Sales Manager for WOR is Siegel. He’s being promoted to VP/Sales of Classic Rocker WAXQ-FM 104.3.

In their respective roles, Moskowitz and Siegel will oversee sales for on-air and digital inventory as well as promotions, personality endorsements and sponsorships. They each report to Bernie Weiss, SVP/Sales for iHeartMedia New York.

“Both Marc and Todd are proven sales leaders with a long track record of delivering results  – for clients, teams and stations,” said Weiss. “They have the talent and experience to coach their teams in coming up with the most effective marketing solutions to maximize the ROI for their clients.”

Siegel will celebrate one year at iHeartMedia at the end of 2017 and was formerly Head of Global Audio Sales at Bloomberg Media, where he was responsible for revenue across all audio platforms, including Bloomberg Radio O&Os in New York, San Francisco, Boston and Washington, D.C.

LOESCH LANDS BIGGER STEEL CITY REGION ROLE

The recipient of the shiny new duties in Pittsburgh and West Virginia most recently served as GSM of Classic Rock WDVE-FM 102.5 and WPGB-FM 104.7.

In the Steel City and its nearby Appalachian environs, Bobbie Loesch will oversee the sales efforts for 24 radio stations in the region. This include on-air and digital sales, personality endorsements, and local event sponsorships. She reports to iHeart Region President Tim McAleer.

“Bobbie’s extensive experience in our region makes her the perfect fit to oversee sales for our robust media and entertainment assets,” said McAleer. “We’re lucky to have her – she’s an expert at multiplatform sales and consistently helps our partners reach their goals.”

Loesch has been tied to iHeart’s Pittsburgh stations since 2004, and worked for predecessor Clear Channel. In her tenure in the Steel City, she has served as the cluster’s Director of Digital, National Sales Manager, and as Director of New Business. She’s also been LSM and an AE for WKST-FM 96.1 “Kiss FM.”

Loesch began her career as an account executive for Townsquare Media.

I’ve worked with the iHeartMedia Pittsburgh team for over a decade, so I’m excited to lead such a talented group,” said Loesch. “It’s great that we’re such a tight knit team and that we’re all passionate about helping our partners succeed.”

 


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