Wednesday Results: At 8 p.m. ET, “Betty White’s Off Their Rockers” captured a 1.4/5 in 18-49 and 5.1 million viewers overall against competition that included Fox’s “American Idol,” ABC’s “The Middle” and CBS’s encore “Mike & Molly.” In its seven weeks in this time period, “Off Their Rockers” has delivered NBC’s seven biggest overall audiences in the Wednesday 8-8:30 half-hour since January 11.
At 8:30 ET, a second telecast of “Betty White’s Off Their Rockers” (1.5/5 in 18-49, 5.4 million viewers overall) delivered NBC’s highest 18-49 rating in the time period in 10 weeks (since March 7) and biggest overall viewership in the half-hour in 18 weeks (since January 11). This week’s 8:30 telecast is up versus the prior week by 7 percent in 18-49 rating (to a 1.5 from a 1.4) and 8 percent in total viewers (5.403 million vs. 4.998 million) and up versus this week’s lead-in by 7 percent in 18-49 (1.5 vs. 1.4) and 6 percent in total viewers (5.403 million vs. 5.107 million).
At 9 p.m. ET, an encore telecast of ” Law & Order: Special Victims Unit ” averaged a 0.8/2 in 18-49 and 2.8 million viewers overall. From its first half-hour to its second, “SVU” grew by 14 percent in 18-49 rating (to a 0.8 from a 0.7) and 8 percent in total viewers (2.9 million vs. 2.7 million).
At 10 p.m. ET, “Law & Order: Special Victims Unit” delivered a 1.7/5 in 18-49 and 5.5 million viewers overall. “SVU” is currently running within 0.1 of a point of its official-national rating of last week and is matching the week-ago fast-affiliate rating despite competition in the time period this week from the second half of CBS’s two-hour “Criminal Minds” season finale. This week’s “SVU” grew from its first half-hour to its second by 13 percent in adults 18-49 (to a 1.8 rating from a 1.6), 21 percent in adults 25-54 (2.3 vs. 1.9) and 16 percent in total viewers (5.9 million vs. 5.1 million). “SVU” built on its lead-in by 113 percent in 18-49 rating and 94 percent in total viewers.
In Late-Night Metered Markets Wednesday night:
In Nielsen’s 56 metered markets, household results were: “The Tonight Show with Jay Leno,” 2.6/7; CBS’s “Late Show with David Letterman,” 2.5/6; and ABC’s combo of “Nightline,” 3.1/8; and “Jimmy Kimmel Live,” 1.5/4.
In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.8/4; “Late Show,” 0.7/3; “Nightline,” 1.1/5; and “Jimmy Kimmel Live,” 0.6/3.
At 12:35 a.m., “Late Night with Jimmy Fallon” (1.3/5 in metered-market households) tied CBS’s “Late Late Show with Craig Ferguson” (1.3/5). In the 25 markets with Local People Meters, “Late Night” (0.5/3 in 18-49) topped “Late Late Show” (0.4/2).
At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.9/4 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.
NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.
(source: NBC)
