For the Week: NBC has finished #1 among ABC, CBS, NBC and Fox in adults 18-49 for the primetime week of July 1-7. It’s NBC’s second consecutive 18-49 weeklong win among those networks.
NBC is now tied for #2 in 18-49 for the 2012-13 broadcast year to date and is matching its rating at this point one year ago, making it the only network among ABC, CBS, NBC and Fox to avoid a year-to-year decline in 18-49 rating for the 41 weeks of the broadcast year to date. NBC is also #2 among those networks in adults 18-34 and tied for #2 in adults 25-54 for the 2012-13 broadcast year..
Tuesday’s “America’s Got Talent” was the week’s #1 reality show and #2 show overall in adults 18-49 on ABC, CBS, NBC and Fox. “Talent” was also the #1 reality show of the week on those networks in total viewers, adults, men and women 25-54; men and women 18-49; adults and men 18-34, teens 12-17 and kids 2-11.
Thursday’s “Macy’s 4th of July Fireworks Spectacular” delivered the biggest 9-10 p.m. overall audience (8.9 million) ever for the annual special, which has aired 14 times on NBC starting in 2000.
Top-rated shows on NBC for the week included:
Tuesday’s “America’s Got Talent” (#2 for the week on ABC, CBS, NBC and Fox in 18-49)
“American Ninja Warrior” (tied for #6)
“Macy’s 4th of July Fireworks Spectacular” (tied for #10)
Thursday’s “Macy’s” recap (tied for #14)
Friday’s “Dateline NBC” (tied for #14)
“Siberia” (tied for #20)
Wednesday’s “Talent” encore (tied for #20).
NBC ranked #1 or tied for #1 for the week among ABC, CBS, NBC and Fox in adults and women 18-34; adults, men and women 18-49; and adults, men and women 25-54.
Averages for the week…
Net…18-49 Rtg…Total Viewers
NBC…1.2…4.653 million
CBS…1.1…5.088 million
ABC…0.8…3.328 million
Fox…0.9…2.571 million
CW…0.2…0.618 million
Here are “most current” season averages thru 41 weeks…
Season to Date Adults 18-49 vs. Last Year
Net…Season to Date 2011-12… Season to Date 2012-13…Diff
NBC…2.3…2.3…Even
CBS…2.7…2.6…Down 4%
ABC…2.3…2.2…Down 4%
Fox…2.9…2.3…Down 23%
Season to Date Total Viewers vs. Last Year
Net…Season to Date 2011-12… Season to Date 2012-13…Diff
NBC…7.124 million …6.848 million…Down 4%
CBS…10.839 million…10.882 million…Up 0.4%
ABC…8.008 million …7.578 million…Down 5%
Fox…8.259 million …6.525 million…Down 21%
