NBC Friday Primetime results

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NBCAt 8 p.m. ET, “The 2012 ALMA Awards” averaged a 0.6/2 in 18-49 and 2.4 million viewers overall. At 9 p.m. ET, an encore telecast of “Grimm” delivered a 0.6/2 in 18-49 and 2.1 million viewers overall.  Pending updates, “Grimm” is generating the show’s biggest audience among six encores aired in the time period this summer.


At 10 p.m. ET, “Dateline NBC” averaged a 1.0/3 in 18-49 and 4.3 million viewers overall.  Pending updates, “Dateline NBC” is reporting its top Friday 18-49 and total-viewer results since August 17.

In late-night metered-market households Friday night:

In Nielsen’s 56 metered markets, household results were: “The Tonight Show with Jay Leno,” 2.5/6; CBS’s “Late Show with David Letterman,” 1.9/5 with an encore; and ABC’s combo of “Nightline,” 2.7/6; and “Jimmy Kimmel Live,” 1.4/4 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.8/4; “Late Show,” 0.4/2 with an encore; “Nightline,” 0.9/4; and “Jimmy Kimmel Live,” 0.5/3 with an encore.

At 12:35 a.m., “Late Night with Jimmy Fallon” (1.4/4 in metered-market households) beat CBS’s “Late Late Show with Craig Ferguson” (1.0/3).  In the 25 markets with Local People Meters, “Late Night” (0.5/3 in 18-49) topped “Late Late Show” (0.3/2).

At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/3 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Saturday Primetime Results:

Currently available fast-affiliate ratings are subject to significant revision for NBC Sports’ coverage of “Notre Dame Football,” but in time zone-adjusted metered-market ratings, the Michigan-Notre Dame game finished #1 Saturday night among ABC, CBS, NBC and Fox with an average 4.1/8 in metered-market households from 8-10:45 p.m.  In primetime averages from 8-11 p.m., NBC is #1, with a 17 percent advantage over CBS’s encore programming (with a 4.1 rating vs. a 3.5), a 37 percent advantage over ABC’s college football (3.0) and a 273 percent margin over Fox’s college football (1.1).  It’s NBC’s top-rated Saturday since the London Olympics.  In fast-affiliate ratings, subject to significant revision, NBC is #1 for the night in adults 18-49, total viewers, households and other key categories.

In Late-Night Metered-Market Household Averages for Saturday night:

“Saturday Night Live,” with host Joseph Gordon-Levitt and musical guest Mumford & Sons (5.0/12 in metered-market households), dominated its time period.  In the 25 markets with Local People Meters, “Saturday Night Live” averaged a 3.0 rating, 13 share in adults 18-49.  Versus the same night last year, the September 22 “SNL” is up 11 percent in the Local People Meters (3.0 vs. 2.7) and versus the prior week, “SNL” is up 7 percent (3.0 vs. 2.8).

“Saturday Night Live” was the #1 telecast of the night on ABC, CBS, NBC and Fox both in 18-49 rating in the Local People Meters and in metered-market household rating, outscoring all primetime programs on those networks.

NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.

(source: NBC)