NBC repeat 'The Biggest Loser: Where Are They Now?' held firm


From 8-10:01 p.m. ET, an encore telecast of “The Biggest Loser: Where Are They Now?” averaged a 1.4 rating, 4 share in adults 18-49 and 4.3 million viewers overall.  In the time period, “The Biggest Loser: Where Are They Now?” finished #2 among the major networks in adults 18-49, adults 25-54 and other key demos. 

From its first half-hour to its fourth, the “Biggest Loser” special increased its 18-49 rating by 23 percent (to a 1.6 from a 1.3), easily the biggest build among four major networks.

From 10-11 p.m. ET, “The Jay Leno Show” averaged a 1.5/4 in adults 18-49; a 1.8/5 in adults 25-54 and 5.2 million viewers overall.  Last night’s time-period competition included CBS’s “The Good Wife” encore and ABC’s rebroadcast of “Christmas At the White House: An Oprah Primetime Special.”

NOTE: All national ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.  Metered-market household ratings are “live only.” 

(source: data and information provided by NBC)

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