NBC scores big week with football

0

The NFL playoff game and college bowl games drew big audiences for NBC and carried the Peacock net to a decisive victory for the week in Households, total audience and all major demos.


In HH, NBC had a 7.1 rating and 12 share, with CBS well back at 5.7/9, ABC and Fox tied at 5.3/9, Univision 1.5/2, CW 1.3/2, MyNetworkTV 0.9/1, Telemundo 0.6/1, Ion 0.4/1, Telefutura 0.3/1 and Azteca America 0.1/0.

For the key 18-49 demo, it was NBC, Fox, ABC, CBS, Univision, CW, MyNetworkTV, Telemundo, TeleFutura, and a tie by Azteca America and Ion.

Here are the top 20 shows for the week.

Nielsen Television Index Ranking Report

Network primetime (Live + SD) week of 12/31/07 – 01/06/08

Rank

Program

Network

Rating

Share

Audience (000)

1

NBC NFL PLAYOFF GAME 2(S)

NBC

15.0

25

25736

2

NBC NFL PLAYOFF PRE-KICK2(S)

NBC

13.8

24

23865

3

NBC NFL PLAYOFF BRIDGE(S)

NBC

13.6

24

23482

4

AFC WILDCARD POST GAME(S)

CBS

13.5

22

21373

5

DESPERATE HOUSEWIVES

ABC

12.0

18

19782

6

60 MINUTES

CBS

11.6

18

18249

7

LAW AND ORDER

NBC

8.9

14

13455

8

CSI

CBS

8.5

13

13254

9

DEAL OR NO DEAL 1/3(S)

NBC

8.2

13

13409

10

DEAL OR NO DEAL-WED

NBC

7.8

12

12330

10

LAW AND ORDER:SVU

NBC

7.8

13

12354

12

TOSTITOS FIESTA BOWL(S)

FOX

7.7

13

12164

13

NCIS – SPCL(S)

CBS

7.5

11

11763

14

FEDEX ORANGE BOWL(S)

FOX

7.4

12

11958

15

AMAZING RACE 12

CBS

7.3

11

11985

15

EXTREME MAKEOVER:HOME ED.

ABC

7.3

11

12597

17

COLD CASE

CBS

7.2

11

10956

18

WITHOUT A TRACE

CBS

7.1

12

10505

19

ALLSTATE SUGAR BOWL(S)

FOX

7.0

12

11702

19

APPRENTICE 7

NBC

7.0

11

11080

19

CASHMERE MAFIA SP-1/6(S)

ABC

7.0

11

10555

Source: Nielsen Media Research