NBC struggles w/ ‘Community’ but hangs in w/ ‘The Office’


From 8-8:30 p.m. ET, “Community” (2.2/7 in 18-49, 5.2 million viewers overall) is up versus its prior original telecast by 5 percent in 18-49 rating (2.2 vs. 2.1)and 10 percent in total viewers (5.2 million vs. 4.8 million).  “Community” is currently #2 or tied for #2 among the major networks in the slot in adults 18-34, men 18-49 and men 25-54 and is #1 in men 18-34.  Last night’s “Community” is up 29 percent versus NBC’s 18-49 average in the time period this season prior to the “Community” debut in the slot (2.2 vs. 1.7). 

From 8:30-9 p.m. ET, “Parks and Recreation” (2.3/6 in 18-49, 4.9 million viewers overall) delivered a season high in adults 18-49 and earned its biggest overall audience since December 10.  It’s the highest “Parks” rating in 18-49 since the third episode of its opening season on April 23, 2009.  Last night’s “Parks and Recreation” is currently #2 among the major networks in the half-hour in adults 18-34 and men 18-49 and #1 in men 18-34.  “Parks and Recreation” is currently building by 5 percent on its 18-49 lead-in from “Community” and has now retained 95 percent or more of its 18-49 lead-in with 14 of 15 original telecasts so far this season.

From 9-9:31 p.m. ET, “The Office” (3.8/10 in 18-49, 7.4 million viewers overall) is the #2 show of the night in adults 18-49 behind only ABC’s “Grey’s Anatomy.” 

In a highly competitive time period, “The Office” is #2 among the major networks in adults 18-49 and  #1 in adults 18-34 and all key adult-male demos — men 18-34, 18-49 and 25-54 — ahead of ABC’s “Grey’s Anatomy,” CBS’s “CSI” and Fox’s “Fringe.”  “The Office” out-rated “CSI” head-to-head from 9-9:30 by a 23% margin in adults 18-49 (3.8 vs. 3.1), making this the 11th consecutive “Office” original to out-rate “CSI” in 18-49.

From 9:31-10:01 p.m. ET, “30 Rock” (2.9/8 in 18-49, 5.9 million viewers overall) scored its top 18-49 and total-viewer results since December 10 (pending updates).  “30 Rock” is currently #1 in the highly competitive time period among men 18-34 and men 18-49 and #2 in adults 18-34 and women 18-34. 

From 10:01-11 p.m. ET, “The Jay Leno Show” averaged of a 1.2/3 in adults 18-49, a 1.4/4 in adults 25-54 and 3.9 million viewers overall.  Last night’s competition in the time slot included CBS’s “The Mentalist” and ABC’s “Private Practice.”  

Comparisons with Jay Leno’s 2008-09 average at 11:35 p.m. ET on “The Tonight Show with Jay Leno” are: in adults 18-49, 1.2 vs. 1.4; in adults 25-54, 1.4 vs. 1.8; and in total viewers, 3.9 million vs. 5.1 million.  Comparisons with NBC’s Monday-through-Friday 10-11 p.m. ET non-sports averages over the 52 weeks prior to the “Jay Leno” debut are: in adults 18-49, 1.2 vs. 2.2; in adults 25-54, 1.4 vs. 2.7; and in total viewers, 3.9 million vs. 6.9 million.

In Late-Night Local People Meters Wednesday night:

Conan O’Brien (0.9/4 in 18-49 in local people meters with an encore telecast) trailed CBS’s first-run LATE SHOW (1.0/4) in Nielsen’s 25 local markets with People Meters.

At 12:35 a.m., Jimmy Fallon (0.6/3 in 18-49 in local people meters ) topped CBS’s LATE LATE SHOW (0.5/3 with an encore telecast). 

NOTE: All national and metered-market ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.   

(source: data and information provided by NBC)