Currently available fast-affiliate ratings are not time zone-adjusted and typically understate live NFL telecasts. Despite that, NBC is currently #1 for the night among ABC, CBS, NBC and Fox in adults 18-49, total viewers, adults 18-34, adults 25-54 and virtually every other key demographic.
· In time zone-adjusted metered-market results, the New England Patriots-Baltimore Ravens game was a dominant #1 with a 14.3 rating, 23 share in metered-market households from 8:30-midnight ET, up 8 percent from the year-ago week-three game (13.2 for Steelers-Colts) and easily the #1 show of the night. In metered-market households, it was the best week-three “SNF” telecast in four years and the NFL’s second-best week-three primetime game since 1997.
· Baltimore led all markets for last night’s “SNF” game with a 38.3 rating, 54 share in metered-market households. Boston was #2 with a 37.1/56, and was followed by Providence 29.9/43, Richmond 20.1/28 and Las Vegas 18.2/27.
NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.
(source: NBC)
