At 8 p.m. ET, “Friday Night Lights” (1.1/4 in 18-49, 3.8 million viewers overall) finished #1 in the time period in adults 18-49, giving the critically acclaimed drama a second straight week in first place in the Friday 8-9 p.m. hour.
“Friday Night Lights” is also #1 among the major networks in nearly all other key demographics — adults, men and women 18-34; men and women 18-49; and adults and men 25-54. From its first half-hour to its second, “Friday Night Lights” increased its 18-49 rating by 10 percent (to a 1.1 from a 1.0) and its women 18-49 rating by 18 percent (1.3 vs. 1.1).
Pending updates, “Friday Night Lights” scored its top 18-49 and total-viewer results in three weeks.
From 9-11 p.m. ET, “Dateline NBC” averaged a 1.2/4 in adults 18-49 and 4.8 million viewers overall. Pending updates, “Dateline” is #1 in the time period among the major networks in women 18-34 and tied for #1 among adults 18-34, men 18-34 and women 18-49.
For its second hour from 10-11 p.m., “Dateline NBC tied for #1 in adults 18-49 and was #1 outright among the major networks in women 18-49 and women 18-34.
In nightlong results, NBC is tied for #1 in adults 18-49.
In Late-Night Metered Markets Friday night:
“The Tonight Show with Jay Leno” (2.9/7 in metered-market households with an encore telecast) topped CBS’s “Late Show with David Letterman” (2.0/5 with an encore telecast) and ABC’s combination of “Nightline (3.0/7) and “Jimmy Kimmel Live” (1.5/4) in Nielsen’s 56 metered markets.
In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.8/4 with an encore telecast; “Late Show,” 0.6/2 with an encore telecast; “Nightline,” 1.0/4; and “Jimmy Kimmel Live,” 0.6/3.
At 12:35 a.m., “Late Night with Jimmy Fallon” (1.3/4 in metered-market households with an encore telecast) beat CBS’s first-run “Late Late Show with Craig Ferguson” (1.1/3). In the 25 markets with local People Meters, “Late Night” (0.5/3 in 18-49 with an encore telecast) topped the original “Late Late Show” (0.3/2).
At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/3 in metered-market households with an encore telecast and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
(source: NBC)
