NBC's 'Office' wins 9pm in 18-49; 'Community' matches high

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At 8 p.m. ET, “Community” (1.7/5 in 18-49, 3.9 million viewers overall) matched its highest 18-49 rating since September 29 and attracted its biggest overall audience since that same date in a competitive time period versus Fox’s “X Factor,” “CBS’s encore “Big Bang Theory” and ABC’s “Santa Claus is Coming to Town.”  Note that on average this season, “Community” originals have been adding 38 percent to their next-day “live plus same day” 18-49 rating when Nielsen reports additional time-shifted viewing in “live plus seven day” ratings. 
 
At 8:30 ET, “Parks and Recreation” (1.8/5 in 18-49, 3.7 million viewers overall) built by 6 percent on its 18-49 lead-in in a slot where NBC was on average flat last season versus original lead-ins from “Community.”  In a competitive time period versus Fox’s “X Factor,” CBS’s repeat “Rules of Engagement,” and ABC’s “Santa Claus is Coming to Town,” “Parks and Recreation” improved on NBC’s average in this time period last season by 13 percent in 18-49 rating (1.8 vs. 1.6, “live plus same day,” non-sports).  Keep in mind that on average this season, original telecasts of “Parks” have been adding 34 percent to their next-day “live plus same day” 18-49 rating when Nielsen includes additional time-shifted viewing in “live plus seven day” ratings.  


From 9-9:31 p.m. ET, “The Office” (2.9/8 in 18-49, 5.7 million viewers overall) is #1 in the time period in adults 18-49 among ABC, CBS, NBC, Fox and CW in the time period and also leads among those networks in adults 18-34, women 18-34 and all key adult-male demos.  “The Office” built on its lead-in by 61 percent in 18-49 rating and 54 percent in total viewers in a competitive time period versus ABC’s “CMA Country Christmas,” CBS’s encore “Person of Interest” and Fox’s “Bones.”  Note that on average this season, “Office” originals have been adding 42 percent to their next-day “live plus same day” 18-49 rating when Nielsen reports additional time-shifted viewing in “live plus seven day” ratings.
 
At 9:31 ET, “Whitney” averaged a 1.9/5 in 18-49, 4.0 million viewers overall in a competitive time period versus ABC’s “CMA Country Christmas,” CBS’s encore “Person of Interest” and Fox’s “Bones.”  “Whitney” is tied for #1 in the time period among ABC, CBS, NBC and CW in men 18-34 and #2 in adults 18-34, women 18-34 and men 18-49.  Keep in mind that on average this season, “Whitney” originals have been adding 33 percent to their next-day “live plus same day” 18-49 rating when Nielsen reports additional time-shifted viewing in “live plus seven day” ratings.  

At 10 p.m. ET, “Prime Suspect” averaged a 1.3/4 in 18-49 and 4.6 million viewers overall, building on its total-viewer lead-in by 15 percent.  “Prime Suspect” equaled its highest 18-49 rating since October 6.  Versus its prior telecast on November 17, “Prime Suspect” is up 18 percent in 18-49 rating (to a 1.3 from a 1.1) and up 7 percent in total viewers (4.634 million vs. 4.338 million).  Note that on average this season, original telecasts of “Prime Suspect” have been adding 35 percent to their next-day “live plus same day” 18-49 rating when Nielsen reports additional time-shifted viewing in “live plus seven day” ratings.

(source; NBC)