Nickelodeon has permanently moved the 9:00 pm start time of its Nick at Nite block to 8:00 pm (Sundays-Thursdays, ET/PT), switching from kiddie programming to fare for older children and their families an hour earlier. Beginning this week, “Malcolm in the Middle” is filling that new time slot.
To make that change, Nickelodeon has acquired the complete seven-season library (151 episodes) of the Malcolm in the Middle series from Twentieth Television.
“We have conducted a great deal of research with kids and families and two things that we hear continuously are that they want to spend more time together and that watching television is one of their favorite ways of making that happen,” said Cyma Zarghami, President, Nickelodeon and MTVN Kids and Family Group. “By starting Nick at Nite at 8 p.m., and adding another terrific comedy series like Malcolm in the Middle, we will serve them further and build upon the great success we’ve had with contemporary family comedies,” she said.
Malcolm in the Middle, which centers on teen genius Malcolm (Frankie Muniz) and his dysfunctional family, originally ran from 2000 to 2006 on Fox and has garnered numerous accolades including five Emmy Awards, a Grammy Award and a Peabody Award.