Nielsen And clypd Collaborate On Audience Targeting


Nielsen has announced that it will collaborate with clypd, a leading audience-based sales platform for television networks. The syndicated service will offer a fully integrated, linear TV targeting solution for marketers, agencies, buying platforms, and publishers seeking to plan and buy on demographics beyond age and gender.

Click here to Login & view the full article & read our famous RBR+TVBR observation (Not a member? Join Today!)