Nielsen signs Me-TV


NielsenWeigel Broadcasting and Nielsen have reached an agreement to begin national television audience measurement of The Me-TV Network effective spring 2013. Since the launch of Me-TV, distribution has grown rapidly, reaching or meeting Nielsen’s policies for reporting as a national TV network. Currently, the Me-TV Network serves 141 affiliates, clears 87% of the country and can be found in 28 of the top 30 markets in the U.S.

Me-TV features a wide range of programming which audiences and advertisers find comfortable and engaging. Me-TV’s library includes almost 100 series from Twentieth Century Fox Television Distribution, CBS Television Distribution, NBCUniversal Television as well as many independent series owners and producers. Me-TV’s line-up include some of the most beloved television programs ever produced, including: M*A*S*H, The Brady Bunch, The Beverly Hillbillies, Perry Mason, The Mary Tyler Moore Show, The Dick Van Dyke Show, Gunsmoke, I Love Lucy, and Hawaii Five-O series.

Me-TV, memorable entertainment television, launched nationally in December 2010, is O&O’d by Me-TV National Limited Partnership and distributed by MGM Television.

“The ratings for the Me-TV Network that Nielsen shared with us were above our expectations and certainly grabbed our attention. Now that we are subscribers, we can take our impressive story to advertisers and their agencies. We will now have the credibility of Nielsen’s national measurement service just like the major broadcast and cable networks,” stated Neal Sabin, Weigel Broadcasting, President of Content and Networks.

“Based on the results the Me-TV Network has delivered for advertisers, we knew that viewers were finding us and staying with us” said John Hendricks, EVP Sales for Weigel Broadcasting. “But now that our sales team can offer our clients Nielsen national ratings, it will provide validation to national advertisers and agencies that Me-TV delivers and is an exciting new option for their TV campaigns.”