Noncomm Radio Groups Go With MaxxCasting


GeoBroadcast Solutions has granted a license to its patents for MaxxCasting technology to American Public Media Group, Minnesota Public Radio, and Southern California Public Radio.

The system, says GeoBroadcast Solutions, is optimized to prevent interference and a weak signal due to rolling hills and other conditions that deteriorate signal performance.

maxxBy using predictive modeling software to maximize network topology, the MaxxCasting system combines radio broadcast and mobile cellular technology to reduce or eliminate interference between main transmitter and the company’s MaxxCasting nodes.

American Tower Corp. is a MaxxCasting vendor. GBS also partners with GatesAir for transmission and IP distribution equipment, and Shively for antennas and combiners.

As RBR + TVBR reported in early November, WXRV-FM “92.5 The River” in the Boston market became the first station to use the Chicago-based company’s “fill in the holes” system.

GeoBroadcast Solutions was founded in 2009 by a team that includes Devine, Peter Handy, John Kean, Rick Bonick and Bill Hieatt. Devine is known in Chicago for buying a radio station in the market for $19 million in 1991 and, two years later, selling it to Evergreen Media Corp. for $32 million.

The station today is iHeartRadio’s WKSC-FM 103.5.