Norsan Makes It a Queen City Quartet


In October 2016, an owner of Spanish-language AMs serving Latino audiences across the Southeast grabbed three translators in two separate transactions. One of those FM signals was used in Charlotte, giving the company a boost in a market that continues to grow in importance for multicultural marketers.

Now, Norsan Media is adding a fourth FM signal in the market — and its a translator tied to an “active” AM.

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