NTIA unveils DTV coupon program

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The National Telecommunications and Information Administration has been tasked with getting digital-to-analog converter box coupons out to the public in preparation for the DTV conversion scheduled for 2/17/09. It’s scheduled a conference today to get word out about the program. NTIA notes that when we flip our calendars to Saturday, 10/6/07 there will be precisely 500 days to go before analog broadcast becomes a thing of the past. Today’s press availability is part of NTIA’s program to get the word out. US households which will continue to view television programming over analog equipment will be able to apply for coupons for one or two boxes. The coupons will be worth 40 apiece.