Olympics down but still dominate

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NBC was number one among adults 18-49 and with total viewers. Coverage of the Winter Olympic games earned a 4.8 adults 18-49 rating, down 16 percent from the 5.7 adults 18-49 rating that night eleven coverage of the 2010 Winter Olympic games earned and down 33 percent from¬† last Sunday’s 7.2.

Sunday Overnight Nielsen ratings
Ratings/Share
NBC
FOX
ABC
UNIVISION
CBS
Adults 18-49
4.8/13
1.0/3
0.9/3
0.9/2
0.6/2
Adults 18-34
3.3/11
0.9/3
0.8/3
0.7/2
0.3/1
Total Viewers (millions)
21.075
2.514
3.704
2.322
4.172

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