Two groups, one of which advocates for minorities in the communications field and the other which advocates for women in the cable industry, are joining together to survey the cable industry workforce. They are taking particular aim at understanding the level of diversity among the ranks of upper level management.
The two organizations are the National Association for Multi-ethnicity in Communications (NAMIC) and Women in Cable Telecommunications (WICT). Both have run similar surveys in the past, but this time, they are combining their effort and cutting back on questions by a factor of 70%. They are also hiring a third party, Society for Human Resource Management (SHRM) to conduct the research over a six-week period ending 5/9/11.
“The data generated from this joint effort is vital to advancing awareness and understanding of ethnic and gender diversity in our industry,” said Kathy Johnson, president of NAMIC. “The partnering of NAMIC and WICT on this project highlights our commitment to the common goal of sustaining a robust pipeline of diverse talent – especially at the top echelons of the industry.”
Added Maria Brennan, president and CEO of WICT, “Measurement goes hand in hand with informed decision making. Both WICT and NAMIC are pleased that our efforts will provide the industry with critical tools they can utilize to help build teams that are as rich in talent as they are diverse.”
Walter Kaitz Foundation is providing funding, and results will be made public at an event scheduled for 10/4/11.