Papa John’s, the world’s third-largest pizza chain with more than 3,400 restaurants in 30 countries, announced a first-time sponsorship to be the Official Pizza Sponsor of the NFL and Super Bowl XLIV. Papa John’s will activate its sponsorship in several ways, including using the official status to celebrate January as “National Football Month,” the time of year when football games matter most – all leading up to The Big Game on Sunday, February 7.
From now through the Super Bowl, Papa John’s will have exclusive offers and deals perfect for the football viewing parties available at www.papajohns.com, including its Super XL IV pizza (available Jan. 15 through Feb. 14) – an extra-large pizza with up to four toppings for only $11.99.
The company has also launched its “Be in the House with Papa at the Super Bowl” sweepstakes for a chance to win two tickets and accommodations to Super Bowl XLIV in South Florida.
Super Bowl XLI champion coach Tony Dungy is the honorary chairman of National Football Month, with $1 for every “All Pro Dad” special sold online at papajohns.com through Feb. 7 going to support Dungy’s charity, All Pro Dad.
“Watching NFL football is one of our great social traditions and Papa John’s pizza is a great choice for such occasions with family and friends,” said Keith Turner, SVP, Media Sales & Sponsorship for the NFL. “We are very pleased to have Papa John’s as the Official Pizza Sponsor of the NFL and Super Bowl XLIV.”
