Pinterest ‘Promoted Video’ TV’s Latest Threat



As content sharing social media platform Pinterest boasts, “Over 100 million people around the world come to Pinterest every month to discover ideas to try.”

That’s why its launch on Wednesday of Pinterest Promoted Video is something every television executive should take note of. 

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Adam R Jacobson is a veteran radio industry journalist and advertising industry analyst with general, multicultural and Hispanic market expertise. From 1996 to 2006 he served as an editor at Radio & Records.