Premiere partners with City of Hope to launch The Pink Channel


Premiere Radio Networks announced the partnership with City of Hope, one of the nation’s leading cancer research, treatment and education centers, to introduce the launch of The Pink Channel, the first radio channel supporting the fight against cancers, particularly those affecting women. The Pink Channel will be aired 24/7 on XM Satellite Radio channel 24 with a weekly celebrity host and featuring pop hits from the 70s to the 90s as well as segments on health and wellness. City of Hope will provide programming segments on research and treatment breakthroughs, Q&A segments with their world-class physicians and tools for how to cope when a friend or loved one is diagnosed with cancer.