Premiere’s New AIM: A Sales Rep Deal With Mr. Master


Mr. Master and Premiere Networks have reached an agreement that sees Premiere serve as the exclusive sales representative for Mr. Master’s Automation Import Manager (AIM) software.

AIM allows stations to automatically process their audio, place it into automation systems, and post the exact time of airing back to the content provider. This allows for a complete autonomous end-to-end solution, the Agoura Hills, Calif.-based company led by President Stu Jacobs notes.

“We have exceeded all expectations with our current 2,200 AIM users,” said Jacobs. “We have a great team and a great product that is growing daily.  Stations have embraced it for the needs of traffic, production and programming. Premiere’s support of AIM has strengthened our foundation and will lead to a successful partnership.”

AIM users also have access to an enhanced station-specific delivery of all content via MediaShooterPro2. Other AIM features include built-in FTP downloader, posting of accurate affidavits, custom reports for billing and product separation, intra-company hubbing between markets, and the ability to process make-goods.

Julie Talbott, President of Premiere Networks, commented,  “AIM is a game-changer for stations — the innovative system simplifies the traffic and production process, saving valuable time and effort while increasing accuracy. Based on our first-hand experience with AIM, we’re confident stations will enjoy the incredible benefits of this software.”