Up against difficult Q3 2016 comps due to a sharp decrease in political dollars and the absence of Olympics advertising, TEGNA — the media company formerly known as Gannett prior to the spin-off of its newspaper segment — knew it was going to have a down Q3 in 2017.
But, there’s a silver lining to its expected dip in earnings: It’s not as bad as what Wall Street anticipated, and TEGNA shares finished up 4.1% on Wednesday, to $12.31.