Radio works, and sometimes that’s not good


Broadcast TowerA Colorado woman had some excellent ideas on how to get out of jury duty, ideas that she said she put to use with success. The problem is she gave her advice to hosts at Clear Channel Denver news blaster KOA-AM. Her advice got out there, all right, and now she’s facing charges.

According to CBS Denver, she called into KOA during the fall of 2011 and described how she ducked jury duty the previous summer.

At the time, she thought the incident was funny. The result: perjury charges and attempting to influence a public official may have taken the humor entirely out of it.

The woman’s duty-avoiding technique involved unusual use of makeup and wearing curlers to court in an effort to create the impression that she was mentally unstable. The judge asked if there were any objections to her leaving, found there were emphatically no objections and excused her.
It turns out the judge was in the audience when she told KOA her story.

RBR-TVBR observation: We don’t know if KOA can make marketing hay out of the fact that at least one judge is paying attention to its programming, but it certainly can use the case as a demonstration that its programming gets results.

As for people who call in to a radio station to make this type of admission, we would strongly the selection of a relatively low-powered audio outlet. KOA blasts 50,000 watts and puts a primary signal over three markets, blanketing Denver, and reaching Fort Collins to the north and Colorado Springs to the south. If you want to keep something quiet, KOA is not the choice you want to make.

Of course, for advertisers, that kind of reach is a different story entirely!