Reaching out to Latino communities with radio

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The Washington Post reports The Obama campaign launched new Spanish-language advertising Friday, shifting from immigration, its recent topic of choice, to health care and taxes, and intensifying its bid to win Latino voters in the South, Midwest and Mid-Atlantic.


A new radio and television ad will air in the "big four" Latino states of Colorado, Nevada, New Mexico and Florida. A new radio spot will also air in Indiana, Michigan, North Carolina, Pennsylvania and Wisconsin.