Red Zebra adds in the Tidewater


Dan Snyder's radio sports group Red Zebra Broadcasting is picking up its second signal in the Norfolk-Virginia Beach-Newport News market. Licensed to Hampton VA, WLRT-AM 1490 is coming from Hampton Radio Inc. for an undisclosed price. The station will form a combo with WXTG-FM and will carry programming associated with Snyder's NFL Washington Redskins, as well as simulcast some of WXTG's Tidewater-oriented programming. The acquisition is said to improve the group's signal coverage of the expansive coastal market. "We have been working on this acquisition for some time and are extremely pleased we were able to complete it prior to the start of the Washington Redskins season," said Bruce Gilbert, CEO of Red Zebra Broadcasting. "It was vitally important for us to make certain every Redskins fan in Hampton Roads would get clear reception of the Redskins games and all ancillary Redskins programming."