Regional Reps Corp., the country’s oldest and one of the largest independent sales reps specializing in small and medium market radio stations, has signed an exclusive deal with Midwest Communications in six markets.
Regional Reps will handle all national sales in Duluth MN, Hibbing MN, Holland MI, Lansing MI, Sioux Falls SD, and Terre Haute IN. The Midwest stations in Sheboygan WI have been represented by Regional Reps since 2007.
Duke Wright, CEO of Midwest Communications said, “We’re very excited about working with Regional Reps in a number of our markets. Regional Reps has demonstrated to us that they are innovative, produce results for the stations they represent and take the initiative in developing new revenue streams for their clients”
With sales offices in Cleveland, Cincinnati, Atlanta, Chicago, Dallas, Los Angeles and New York, Regional Reps Corp. is in its 58th year of Radio sales representation.