Regional Reps Corp., the country’s oldest and one of the largest independent sales representatives specializing in small and medium market stations, has signed an exclusive rep deal with The Montana Radio Company in Helena and Missoula, MT.
Regional Reps will handle national sales for their six stations: KDTR-FM (Progressive Rock), KKVU-FM (Adult Hits), KKVU-HD (ESPN), KYJK-FM (Jack), KIMO-FM (Country), KIMO-HD (ESPN) and KMXM-FM (CHR).
Said Montana GM Ross Rademacher: “We are very excited to be working with the whole team at Regional Reps. We have worked with two other rep firms in the past three years, and for the first time we feel as if this rep firm “gets us.” Having stations across Montana, it is important that we work with someone that has integrity and believes in what we are trying to do as locally-owned, independent broadcasters. Regional Reps was responsive and helpful from the first phone call. Positive attitude and knowledge of the business came through loud and clear. It is great to be working with a company that is so professional and dynamic.”
With sales offices in Cleveland, Cincinnati, Atlanta, Chicago, Dallas and New York, Regional Reps is celebrating over 56 years of radio sales representation.