A TV industry veteran who has spent the last five years as President/CEO of ONE World Sports has joined the parent company to RFD-TV, The Cowboy Channel and SiriusXM offering Rural Radio Channel 147 as its new COO.
In an announcement set for distribution Monday (10/16) obtained by RBR+TVBR, Rural Media Group revealed that Alexander “Sandy” Brown has assumed duties as Group President and COO.
Brown will lead the company’s operating businesses worldwide, focusing on the three aforementioned media offerings.
ONE World Sports folded in March 2017 after nearly six years in operation as a pay-TV channel focused on international sports such as English-league cricket, and secondary sports including play-by-play of North American Soccer League’s New York Cosmos.
ONE World Sports was largely, but not fully, absorbed by Eleven Sports.
Before joining the now-closed operation, Brown served as President/Sports for Univision Communications, Managing Director for ESPN Asia and ESPN STAR Sports, as President/CEO of CNBC Asia, and as President/CEO of Petry Media Corp., a digital and TV rep firm which closed in July 2015 after launching in the 1930s as a radio ad representation agency.
RMG founder and president Patrick Gottsch calls Brown “a tremendous addition to our senior management team.”
Gottsch continued, “His vast experience in national advertising sales and existing relationships with key distributors will certainly add value to both RFD-TV and our new venture, The Cowboy Channel. RMG’s operations in Nashville will also benefit daily with Sandy’s leadership, as will our efforts to now expand all our interests digitally on an international basis. I see Sandy as contributing heavily to helping our networks finally reach their full potential.”
Brown commented, “Rural Media Group is the unequivocal leader in covering the issues that affect our farming and ranching community, for no other network connects with this critical segment of our country in the manner that RMG does. I am thrilled to be joining the group at a time when rural America’s interests have never been more important.”