The parade of quarterly earnings continued on Friday morning, with Saga Communications sharing with Wall Street some 30 minutes before the Opening Bell just how it performed in Q1.
The answer: Not so great.
Did investors punish Saga? No. The lightly traded stock is on the rise, stemming a journey to a fresh five-year low.
That said, Saga Chairman and President/CEO Ed Christian was vocal regarding his disappointment in his station’s local sales performance during the quarter.