Should Broadcast TV Pay Close Attention To Pluto TV?


As 2017 comes to a close, the number of over-the-top (OTT) players seeking to pull viewers away from MVPDs and, in some cases, broadcast TV may be too numerous to summarize in one simple sentence.

The OTT space is mushrooming, but not without notice from some big global entities. That’s why broadcast TV station owners and program distributors may wish to monitor what becomes of Pluto TV. 

The OTT just received $5 million in funding from Samsung Venture Investment Corporation, the venture capital arm of the Samsung Group. Participation from other investors totaling $8.3 million.

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