SBS launches “I-95” in Miami


SBS / Spanish Broadcasting SystemAfter a month of simulcasting the El Zol Tropical format on both 106.7 and 95.7, as part of a frequency swap, Spanish Broadcasting System has launched a new Spanish Hot AC format (with some pop English-language tunes mixed in) on 95.7—WRMA-FM “I-95”. The station is dubbed “El Ritmo Romantico de Miami”. El Zol stays on 106.7 as WXDJ-FM. Hear it here

The move is aimed at Univision’s Spanish Contemporary Amor 107.5 WAMR-FM and CCME’s Spanish Pop Mega 94.9 WMGE.

WXDJ-FM was previously El Zol 95.7FM. Now, El Zol 106.7FM (previously Tropical as WRMA-FM) carries a stronger signal of 100,000 watts of power reaching from the Florida Keys to the north of West Palm Beach. It also avoids interference that 95.7 had with WLDI-FM 95.5 in Ft. Pierce, FL to the north.

The new “Zol 106.7 FM” features Bachata, Salsa, Baladas, Merengue and Latin rhythms.

“We are pleased and proud to expand our presence on the radio in Miami to Fort Lauderdale, with our leading format radio stations, with a stronger to reach more audience signal,” said Jesus Salas, EVP of programming and coordinator of the cross-platform of SBS.

El Zol keeps talent such as The Vacilon de cat, with Betzy Vázquez, Edwin “El Huracán” Bautista, Sandy with you and DJ Sherif will remain in morning drive.