Scripps Networks, home to HGTV, America’s leading brand in home-related content, is launching the beta site of a new, online real estate listing service, FrontDoor. (frontdoor.com)
Said John Lansing, president of Scripps Networks: “With our family of brands, we are able to provide entertaining and easy to understand information to consumers covering the entire home-ownership lifecycle — from search and decision-making with FrontDoor, to decoration and personalization with HGTV, maintenance and remodeling with DIY Network and HGTV Pro, then preparation to sell and start the cycle again with FrontDoor.”
To launch FrontDoor, Scripps Networks has partnered with other leaders in the home and shelter category including Realogy Corporation, parent of CENTURY 21, Coldwell Banker, ERA and Sotheby’s International Realty and Leading Real Estate Companies of the World.
FrontDoor already offers more than 300 videos, including original webseries created exclusively for FrontDoor, with more video content in development. The site also provides real estate and home finance tools and calculators to help consumers translate crucial knowledge to understandable terms.