SiriusXM Fantasy Sports Radio is aready a 24/7 channel for the satellite radio company, but it is now adding live nightly talk shows in a deal with Big Lead Sports. Leading off next week is a talk personality and fantasy sports expert with ties to RBR-TVBR: Steve Kyler.
SiriusXM Fantasy Sports Radio – available on XM channel 87 and to Sirius Premier subscribers on channel 210 –– offers fantasy sports advice and news and covers a full spectrum of fantasy sports, including football, baseball, basketball, NASCAR, hockey, soccer and golf.
Big Lead Sports is the leading online sports property, owned and operated by Fantasy Sports Ventures, Inc. (FSV). The company reaches more than 17 million unique users per month via its owned and affiliated web sites, including TheBigLead.com, HoopsHype.com, HoopsWorld.com, KFFL.com, TheHuddle.com, BaseballHQ.com, and many others.
“Big Lead Sports boasts some of the most knowledgeable fantasy sports minds in the game,” said Steve Cohen, SiriusXM’s SVP of Sports Programming. “These experts have been helping fantasy sports players win their leagues for years and we’re thrilled to welcome them to the SiriusXM Fantasy Sports roster. Their addition further enhances our channel as a must-have for fantasy fans across the country.”
“We are excited to partner with SiriusXM on this unique programming initiative. In addition to our weeknight programs, we look forward to developing special event broadcasts and other distinctive content for the SiriusXM audience,” said Chris Russo, CEO of Big Lead Sports.
Starting August 2, Big Lead Sports personalities will host every Tuesday, Wednesday and Thursday night on SiriusXM Fantasy Sports Radio, talking with listeners from coast to coast about the latest fantasy sports news, drafts, injury updates, stats, roster moves and more.
Here’s the line-up of new shows:
Big Lead Sports on SiriusXM with Steve Kyler
Tuesdays (10:00pm – 1:00am ET)
HoopsWorld.com publisher and sports talk veteran Steve Kyler offers fantasy football and fantasy basketball insight each week. Kyler is RBR-TVBR’s Internet advisor and also does weekend on-air work at Genesis Communications’ WHBO-AM “1040 ESPN” Tampa.
Big Lead Sports on SiriusXM with Ryan Bonini
Wednesdays (10:00pm – 1:00am ET)
KFFL.com expert Ryan Bonini covers the worlds of fantasy football and fantasy baseball.
Big Lead Sports on SiriusXM with David Dorey and John Tuvey
Thursdays (11:00pm – 1:00am ET)
Fantasy football talk from TheHuddle.com founder and noted analyst David Dorey and senior NFL analyst John Tuvey.
Additionally, BaseballHQ.com founder Ron Shandler, one of fantasy baseball’s leading statistical gurus, along with other baseball experts, will be regular guests on the channel. In February, Shandler will begin hosting regular fantasy baseball shows leading into and throughout the season.
Additional facts about Big Lead Sports By FSV: ComScore for June 2011 put Big Lead Sports at 17.25 million unique users, ranking it 5th among online sports brands ahead of Major League Baseball, CBS Sports, NBC Sports and USA Today’s digital sports group.
Top 10 Online Sports Properties
Unique Users (000s)
1. Yahoo! Sports 51,123
2. ESPN 36,204
3. Fox Sports.com on MSN 24,896
4. Turner-SI Digital 23,056
5. Big Lead Sports by FSV 17,256
6. MLB 10,911
7. CBS Sports 10,271
8. NBC Sports 9,449
9. USA TODAY Sports Media Group 9,362
10. BLEACHERREPORT.COM 7,858
Source: comScore Media Metrix U.S. Audience