Skyview Goes Upfront With Its Summer Agency Events


Big television networks aren’t the only media organizations that are making pitches to marketers and advertisers ahead of the 2019-2020 broadcast season.

Skyview Networks on Tuesday released what it calls its “star-studded, agency-focused, pre-upfronts events calendar.” It features “some of the biggest names in news and entertainment.”

This includes CBS Audio’s Jane Pauley and Jill Schlesinger, as well as ABC’s GMA Concert
Series. The events are designed to give agencies access to premiere talent and high-profile brand opportunities that can drive future integration development.

A Skyview spokesperson told RBR+TVBR the summer events “are the perfect lead-in to the upfront season, providing agencies more time to interact with specific Skyview brands and personalities, and explore different opportunities.”

What’s the exact schedule?

Skyview Networks 2019 Summer Events Calendar

GMA Concert Series
May 17 – September 30 (Exact Date TBD)
New York
ABC Television/ABC Audio

Radio Disney Music Awards
June 6
Los Angeles

Carla Hall Dinner
June 12
New York

Jane Pauley Luncheon
June 13
New York
CBS Television/CBS Audio

The Late Late Show with James Corden
Taping, TBD
Los Angeles
CBS Television/CBS Audio