Soccer socks Univision in Q2


The 2010 FIFA World Cup brought lots of ad revenue to Univision in Q2 last year, so the comps were huge this year. Both radio and TV saw revenues decline, but if you factor out the soccer impact it was an up quarter for Univision.

As reported, Q2 revenues fell 7.7% to $590.4 million. Adjusted operating income before depreciation and amortization (OIBDA) was down 7% to $235 million. But excluding an estimated $73.6 million of incremental net revenue from the World Cup, revenue was up 4.3%, although OIBDA still decreased 5.6%.

Television division revenues were down 8.5% to $85.3 million. Excluding soccer and political, TV was down 1.6%. Television OIBDA declined 4.1% to $223.3 million, but was up 9.7% excluding soccer and political.

Univision Radio saw net revenues decline 0.6% to $89.4 million, while OIBDA was up about a million bucks to $30.8 million.

Interactive Media revenues were down 21% to $15.7 million and OIBDA flipped to a negative $1 million from a positive $6.8 million a year earlier. That was also attributed to the lack of the World Cup.

For new CEO Randy Falco, the focus was on what the future holds. “We forecast that our 2011-2012 Upfront will yield double-digit dollar volume and CPM growth over the ’10-11 Upfront, based on the results of the broadcast portion of the Upfront,” Falco told analysts and investors.

“This growth on top of our strong Upfront last year is an important benchmark of our success in getting advertisers onboard with our Hispanic opportunity and shows that increasingly we at Univision are not the only ones acknowledging the growth and influence of the US Hispanic community – and the potential of this important demographic group,” Falco said.