Sony, Comcast unveil Sony Style Comcast Labs


Sony Electronics and Comcast are partnering to open a unique retail experience at the Comcast Center in Philadelphia: Sony Style Comcast Labs. Sir Howard Stringer, Sony CEO, and Brian Roberts, Comcast CEO, conceived the idea as a destination where consumers could learn about emerging technologies and experience new digital devices. The co-branded retail store and technology lab, which opens to the public tomorrow, will showcase the latest innovative products and services from both companies and preview future Comcast technology, products and services.

Of the technologies on display, the following will be unveiled to Philadelphia consumers for the first time:
1) The Future of High-Speed Internet: 100 Mbps surfing and downloading live.
2) The Future of Home Phone Service: the enhanced cordless telephone – forget smart phones, this one is a genius with email, IM, text and Yellow Pages.

Sony Electronics offerings include BRAVIA high definition LCD televisions, VAIO PCs, α (alpha) DSLR and Cyber-shot digital cameras, Handycam camcorders, PSP and PlayStation 3 game consoles and emerging technologies like OLED (Organic Light Emitting Diode) TVs. Comcast will showcase all of its products and services from voice to video and Internet and demonstrate how they each work together seamlessly for the consumer.