Spacial Audio has partnered with CBS Radio News to offer internet-only radio stations the opportunity to carry syndicated CBS programming. CBS Newscasts, Tech News, Weekend News Roundup, World News Roundup, and the highly respected “60 Minutes” (audio) can be scheduled to run on any station using Spacial Audio’s SAM Broadcaster.
“This is a first for internet radio,” says Spacial CEO, Bryan Payne. “Pure-play online radio stations now have an ability to provide listeners with familiar, quality news content from a major network at low cost.”
CBS Newsfeeds are available for all stations using SAM Broadcaster. All CBS content can be programmed to run automatically.
“Having high quality syndication content automatically scheduled into the broadcast lets online broadcasters improve the quality of their broadcast without extra work. Access to this level of quality content was simply not in the budget for smaller online broadcasters, until now,” says Spacial Audio CTO, Louis Louw.
Harvey Nagler, CBS News Vice President for Radio, states: “We are proud to offer the internet radio community access to this strong lineup of quality CBS News programs. Partnering with a leading software and technology company like Spacial Audio gives CBS Interactive a direct connection to thousands of online-only radio stations.”
To access these CBS Newsfeeds, Sam Broadcaster users log in to their SpacialNet account. The “Syndication Feeds” link is in the navigation panel.
This first-of-its-kind program syndication from a major network opens the door to a new level of professional sound for internet radio, while allowing each station to keeps its branded personality.
All content can be programmed to run automatically within SAM Broadcaster, which is used at thousands of online stations worldwide.